These reels were made for Sears Roebuck and Co. Description from

Vtg JC Higgins Sears Roebuck Co Automatic Green 2175 756 Fly Fishing R –

Vintage Sears Roebuck 778.31266 Spincast Reel Ted Williams 240 (Made in USA)

I live in a Sears, Roebuck Catalog Home

Bronson Reels Made For Sears - ORCA

What year was this reel made? Sears Roebuck 410 Model No. 779.31318. : r/Fishing_Gear

Condition is Pre-owned (pictured) General Cosmetic Wear (pictured) Pictures are of the actual item you will receive. Please review them carefully

Vintage 300 Sears Roebuck Co No 779 313341 Fishing Reel Silver Made in Japan

Vintage SEARS ROEBUCK (model 779.414221)fishing

Catalogue no. 112. Tool chest, Old tools, Woodworking hand tools

Sears' extraordinary history: A timeline

Sears Roebuck 410 spinning reels

Vintage Sears 405 Spinning Reel, New in Box With Papers, Worn Box and Pamphlet, Reel in Excellent Condition, Vintage Fishing Reel in Box - Finland

Sears Fishing Equipment

Sears Roebuck Ted Williams Model 540 Fishing reel. Depicts maroon and silver reel with model number and serial number engraving . Good overall

Sears Roebuck Ted Williams Model 540 Fishing Reel